Starting a business is not an easy task nowadays. Every business may be small or big need an investment. Most people fail to raise fund for his idea and business.
When we think of “how to start online business”, a single idea comes in our mind sell the products online. If you will sell product online, you will have products in your store to deliver to the customer.
Today I will share “how to start an online business less investment than $50”, You will create online store with 50 top-selling products. You will get profit by selling them without having a headache on delivery, refund and more. If you have $50 in your account start now.
Article Content
- Choose Online store name
- Buy Domain Name and Hosting Service
- Get familiar with the WordPress Dashboard
- Recommended WordPress Settings for your Online Store
- Installing a Beautifull Ecommerce theme
- Install the plugins recommended by the theme
- Secure your Online Store by integrating SSL
- Setting up the WooCommerce plugin activating Payment Methods
- Installing DropshipMe Plugin
- Filling your store with best selling products using DropshipMe
- Customizing your pages quickly
- Configuring PayPal payment system easily
- Install some Plugins to add Extra feature to start SEO and Security
- Create Some Pages for Your Online Store
- Start writing a blog post
- Create Menu for your website
- Give an attractive look to your website with Widgets
- Promote Your Online Business and Drive Traffic.
- Monitoring Costumers on Your Online Store
- Conclusion
STEP ONE
Choose Online Store Name
A Online Store name also is known as a domain name. it is the name of your website of a store for online presence.
Your Online Store name should be related to your niche. First visualize all products in your mind which you will plan to sell on your online store, then choose a common name fit to your store.
If you are not sure about Online Store name then keep in mind the following points before buying it.
- Domain should be short an catchy and easy to remember and spell.
- Don’t go Too Narrow
- Always keep your domain name without number and special characters.
- Don’t buy a domain name which already exists with brand names and trademarks. Avoid it.
- Use the Online Store name generator to get a better idea. DomainWheel
- You can ask your friends, colleagues, and family for help.
- Choose a domain name with a right extension .com is good.
- Check domain availability.
Doman name depends on the availability. You can buy a domain name on the lease for 1 year, 2,3 years and maximum 10 years.
You can pay one time for 10 years or you can renew domain name every year. You can’t pay one time for the domain name. you will have to pay every year to make domain name live.
If you have a low budget, then buy a domain name for one year first then renew every year.
Best option buy the domain name along with web hosting.
STEP TWO
Buy Domain Name and Hosting Service
As you know the website/blog is a collection of the multiple pages. when you visit the website you will see there is some menu available, each and every menu is connected with the web pages.
When you click on menu the next page will be delivered for you. Did you think ever “From where these pages are delivered?”
When you access the website it will be delivered to your web browser from the webserver. mean these pages have been hosted on the web server somewhere in the world.
The places where the website has been hosted called web hosting.
You cannot host your website on your local computer, because it will not be accessible worldwide through the internet.
In such condition, you need to buy some space for hosting a website on the webserver. You can buy it from the hosting providers.
We are not a hosting provider company, So we can’t provide you Webhosting.
But we can suggest you best Webhosting provider, which give you an optimized web server for better performance of the Website.
Disclaimer: We are a partner with a2hosting company, We develop website free if you will buy hosting service as per given instruction below
Buy Domain Name and Hosting
First, click here to go to a2hosting. Once on the page, click on the “Wordpress Hosting” menu link.
Select plan as per your budget.
Enter your desired domain name and then click on the check button this process bill check availability of domain name.
The regular price of a .com domain name is $14.95/year. If you will buy a domain name from another resource you will have to pay the same price.
Once the domain name is available, you will get congratulation message on the screen with your domain name Scroll down and click on continue:
Choose a billing cycle as per your budget if you have enough budget then you can buy a 36-month plan and it will be better for you because you will get a big discount.
Available billing cycle is 12, 24, and 36 months.
Scroll down and you will see lots of the option if need some extra services then you can check or uncheck them.
We are going to purchase WordPress optimized plan, So a2 hosting will install WordPress for you.
Note down the username and password will be found in the Last section of the page. We will need a username and password for developing a website.
Then click on continue to process for the next step
DNS management and email forwarding are free for 1st year while ID protection is paid service. if you want to protect your personal information from being public, which you will provide at the time of the registration a domain name and hosting.
If you don’t want to buy ID protection service then simply uncheck and click on Continue button
Review the products and click on the checkout button
Please enter your personal details and billing information to checkout. And click on complete the order.
STEP THREE
Get familiar with the WordPress Dashboard
You can access the WordPress dashboard or user panel by using URL link you have received through the email. If you bought a service from a2hosting.
See in the picture what will you get
Give the username and password and click on “Log In” button.
When the login process will be done successfully, you will get the main WordPress dashboard. see in the picture
- Welcome to Dashboard – Some of the most important areas of the admin panel listed as quick shortcuts links – these are usually your shortcuts to how to make a website.
- At a Glance, Activity, and Quick Drafts: The current status of your site and what’s going on with it.
- Posts: You can use this option to create, delete, edit, and manage blog posts.
- Media – You can upload/manage images and other media files here.
- Pages – You can create, and manage pages and sub-pages.
- Comments – this is where you can moderate comments.
- Appearance – You can customize and change your site’s design here and/or customize how certain things are displayed on the current design.
- Plugins – You can install new plugins for adding extra features on your website.
- Users – You can manage user accounts that can access the admin panel of the website.
- Settings – the main settings.
STEP FOUR
Recommended WordPress Settings for your Online Store
At this stage, it’s good to take care of some basic getting-started WordPress settings that will improve your experience further down the road.
#1 Set Your Store Title and Tagline
Got to settings -> General and set the Store Title and Tagline fields whatever you want.
Your Site title is important for your website. it might appear in various places on the WordPress website. It depends on WordPress. I will discuss the theme later in this article.
The tagline is not as important as title, we can say it is optional. So you can leave it blank if you don’t have a tagline for the site.
#2 Set Time Zone for Your Store
You can set the time zone in Settings → General
Setting your time zone correctly will make publishing new products more predictable.
Generally, you want to set the time zone to either where you’re at or where your target audience is at. Whichever makes more sense.
#3 Making your Online Store Public
Here making website public doesn’t mean live your Online Store. Your store should be public for google crawler and other indexing bots. Google will find your store products and index those in its database.
Go to Settings → Reading, and make sure that the box labeled “Discourage search engines …” is unchecked.
#4 Allow and Disallow Comments:
What do you like, people will comment on your posts. Do you want to accept comments on your online store? It is totally up to you. You can change this setting at any time. You can enable or disable comment whenever you like.
On the one hand, letting readers leave their opinions and questions under your products/pages can be great for building a community around the world.
But, on the other hand, you’ll also have your hands busy dealing with spam and making sure that there’s no trolling.
You can allow and disallow comment in Settings → Discussion area. For more details see in the picture.
#5 Disable Pingbacks and Trackbacks
I don’t know why this setting is even still in WordPress. It’s mostly a leftover from back in the day when pingbacks and trackbacks were a thing.
Though, if you want to learn how to make a website in this day and age, you can simply deactivate them by deselecting the following setting in Settings → Discussion.
#6 Set Permalinks
Permalinks define the structure of articles in URL. What will be the URL of your products and blog posts?
For the example you create an about page, then the structure should be https://www.yourblog.com/5-tips-to start-a-blog-and-make-money-online.
You will feel good when you look at such type of structure for a blog
You can set the permalinks correctly from the permalink section inside settings.
To set your permalinks, go to Settings → Permalinks from the main sidebar in your WP dashboard.
Once there, select this setting:
STEP FIVE
Installing a Beautifull Ecommerce theme
The WordPress theme provides an attractive and professional look to your online store. Basically, as you know the theme word is known for attractive design and changing look. You can give any look of your website for a small business whatever you like with the help of WordPress theme.
There are tons of free eCommerce themes available in the market. but it may possible you will not like it’s designing and look. if you don’t like to use a free theme then you can buy a premium theme.
There are tons of paid themes available in the market from different sources for a blog, with charm design and lovely look.
You are going to start an online store in less than $50, then you are not in this condition to spend more money. if you don’t want to spend extra money on buying theme then I suggest you, go with a free e-commerce WordPress theme.
There are tons of the free e-commerce WordPress themes are available on the WordPress Store you can choose one of them. you will install and customize the theme for your website and make it more attractive likewise.
#1 Go to Appearance > Themes
Click on the add new “button” The theme window will be open, you will find a lot of free themes, You can choose one of them.
OceanWP is the best free theme for eCommerce website It optimized for displaying products and better speed.
By the way, I am going to use the OceanWP theme, It is a free version for those who don’t want to spend money.
Search “OceanWP” in the search bar, You will see ocean theme in result bar. If you want to see a preview before installing theme then click on the “preview”. Once you have satisfied then click on the install button to install it.
Once the theme will be installed then the activate button will appear, click on the “activate” button to activate the installed theme.
Back to Top
STEP SIX
Install the plugins recommended by the theme
You will see the notification “This theme recommends the following plugins: Elementor and Ocean Extra” at the top of the page after activating the theme.
So click on “Begin installing plugins” text link to start the process.
You will move to the next step, select all the plugins – simply put a tick next to each of them. Then, click on the ‘Bulk Actions’ menu, and select ‘Install’ option in the dropdown menu and click on the ‘Apply’ button.
STEP SEVEN
Secure your Online Store by integrating SSL
As you remember, I have purchased an SSL Certificate with hosting (Let’s Encrypt is Free), so now we need to integrate.
Go Plugins > Add New
Search ‘https’ in the search plugins bar on the Add New plugin page.
When you search https in result, Several plugins will appear. You will install “Really Simple SSL’ by Rogier Lankhorst and Mark Wolters
Click on the “Install” button to install this plugin.
Click on the “Activate” button for activating the plugin after installing it.
You will be redirected to dashboard home after activating this plugin. You will see a notification ‘Almost ready to migrate to SSL!’, In this section click on the ‘Go ahead, activate SSL!’ button
STEP EIGHT
Setting up the WooCommerce plugin activating Payment Methods
Go Plugins > Add New
Then, type ‘woocommerce’ in the ‘Search plugins…’ bar on the Add Plugins page
Several plugins will appear below. But you need the very first one – WooCommerce By Automattic.
Click on Install Button for installing the plugin
Click on Activate button to activate the plugin
After activation, you should be automatically forwarded to WooCommerce Setup Wizard page like in the following picture:
If you are not redirected automatically then click on the WooCommerce option in Dashboard, then click on “Run The Setup Wizard”.
Remember this is the compulsory process.
Quickly configure your store in the WooCommerce Setup Wizard
#1 Store setup
The first step here is to specify the location of your store, you must specify your office address. You can either enter the actual information about your country and city or, for now, you can use the following sample data:
Where is your store based?: United States (US)
Address: 645 Las Palmas Ave
Address line 2:
City: Los Angeles
State: California
Postcode / ZIP: 90004
Under “What type of products do you plan to sell?” Select as per your requirement. I am planning to sell physical and digital product.
Also, under What currency do you accept payments in?, select United States (US) dollar ($ / USD). If you want to accept in other currency then specify.
Then click on “Let’s Go!” button. You will get this button after scrolling down.
#2 Payment:
Here you can configure which payment methods you want to accept in your webstore, i.e. how you want to be paid. If you don’t know much about payment gateways, I’d recommend you to deselect everything you see accept PayPal, which is really easy to use for beginners. So, in my case, I’m going to deselect Stripe and leave PayPal selected. Also, I’m going to type in my PayPal email address below – partners@dropship.me You should do the same, type in your PayPal email address if you already have one. If you don’t have a PayPal account, you can get it here: get your free PayPal account. Then, scroll down and click on the ‘Continue’ button.
#3 Shipping
In Shipping, you simply have to deselect all these shipping zones and methods, because you’re not going to be a part of the shipping process. AliExpress suppliers will do all these things for you and you don’t have to worry about this. Also, deselect Print shipping labels at home.
But for the units of weight and dimensions, you should select kilograms and centimeters because these units are used by AliExpress suppliers.
#4 Recommended
Here you simply need to deselect all the recommended plugins. You don’t need them right now, and besides, all that can be easily installed later. So, deselect everything and click on the ‘Continue’ button.
#5 Activate
Here, you are suggested to connect your store to Jetpack. Without going too deep, Jetpack is a plugin you don’t need now. So, scroll to the bottom of the page and click on ‘Skip this step’
#6 Ready
Basically, that’s it with setting up your WooCommerce plugin. So, on this step, just scroll to the bottom of the page and click on the ‘Visit Dashboard’ button to simply finish and get back to your website dashboard
STEP NINE
Installing DropshipMe Plugin
Now, I’m going to tell you the secret of lifelong eCommerce success.
Well, it’s all about the products you sell. Sorry if it was too obvious, Don’t underestimate the power of this small plugin. You can create an online store without having a single product. It is the best choice for your profitable e-commerce profit.
And that’s when DropshipMe comes into play.
This is the first plugin, I have seen ever created especially for dropshipping business, and what this particular plugin does is enables you to easily import the best AliExpress products into your WooCommerce store.
Integrating with your online store, DropshipMe is a database of the proven AliExpress bestsellers across all the existing product categories.
Using DropshipMe, you don’t need to wander searching for the products – the winning ones are already found and gathered for you in one place.
DropshipMe plugin is a huge time saver for you and it’s free for 50 products, so let’s just add it to your website right now and make it online store.
Go to the official website of Dropshipme plugin, Click on “Start Now It’s Free!” button. If you want to know more then you can view the video and enjoy it.
You will reach on new page, Enter your email here and click on the ‘Get My Plugin Now’ button
Click on the ‘Not Now, I Want Free DropshipMe Plugin Only’ button. Here is another alidropship plugin it is paid approx $89
Download the plugin on your computer and copy Your API key to your clipboard, you’ll need this soon to activate your DropshipMe plugin on your online store after installing dropshipme plugin.
Click on the ‘Download Plugin’ button
Next step come back to your WordPress dashboard and Go to Plugins > Add New
Click on “Upload Plugin” button you will get it on the top of the screen of add Plugin.
Click on the ‘Choose File’ button in the window that appears. Select the dropship-me.zip file you downloaded some time before and then click on the ‘Install Now’ button to add it on your website.
When the installation will finish, then click on the ‘Activate Plugin’ button.
In the left menu in your Dashboard click on ‘Dropship Me > Activation
Paste yourr API key you received when downloaded DropshipMe (you can also find your API key in your inbox in the email themed ‘Thank you for choosing us!’). Then click on the ‘Activate’ button.
STEP TEN
Filling your store with best selling products using DropshipMe
You have purchased a free version of dropshipme plugin. So you can add only 50 products at your online store. And I think this is not very low in the initial stage. You can run your store with 50 products onward.
If you want to import more product then you must upgrade your current plan of dropship me Plugin.
Why am I wasting your time?? Let’s come on the point. Follow the given step and enjoy.
Go DropshipMe > Import Products
#1 What can you do on this Import products page?
You can search, browse and import products directly into your online store and move one more step closer to “How to start online business” without having money to buy products.
Search Bar: You can use various filters to find relevant products for your online store.
For example, you either can select a specific product category from a dropdown menu or you can search for products entering keywords.
You will see many products in result, Click on a product link to get more detailed information about products and review.
As you can see, the plugin shows the original Supplier price and gives a Recommended price for setting up in your online store for each and every item. So, if you don’t know what price markup to choose, you can just go with the recommendations.
Look at the title of the product, its description, and images. That’s what it’s all about and that’s what makes DropshipMe plugin so special.
The plugin creators spend an incredible amount of time to manually edit each and every product page in this database.
The product titles are short and clear, the galleries are filled with high-quality images and the descriptions are not only informative but SEO-friendly as well.
These features save hours to add one product in your online store, this is very quickly why this is so important.
#2 Click on the ‘Import settings’ icon at the top of the page (the blue one with a gear)
Click on the Setting icon, You will find some filters for getting the relevant product.
Import Settings are Crete categories from DropshipMe, Publish Products and Import with recommended prices.
Each time you’re going to import products to your store, make sure these things are switched on.
#3 Find products for your store in the catalog
As I already mentioned, I’m going to make a store selling women bags and Wallet.
So, for my store, I’m going to click on the ‘All Categories’ dropdown menu and then click on ‘Women bags and Wallet’ category.
You will see new drop-down menu on your page, it is for subcategories, So select any one of them.
#4 Choose the products you want to import
DropshipMe is filled with products that are guaranteed to see high demand and bring a nice revenue to the store owners. So, in short, you can import any product you like with confidence.
However, it’s a good idea to pay attention to the number of orders that a product has and to the number of reviews it has received.
For example, I like these ‘Women’s Patchwork Style Tote Bag’, so I’m going to click on their ‘View Details’ button shown in the picture.
You can get detail information by clicking on the product link.
#5 Import the chosen products to your store
I want to to add this product ‘ Women’s Patchwork Style Tote Bag ’ to my store, I’m going to click on their ‘Import’ button.
Once it reaches the end, the notification of a successful product import will appear, and the status of the product will change to ‘Imported’ form import.
Import even more products to your store
You can import products from DropshipMe one by one, as I’ve just described. Or you can import them in bulk to fill your store even quicker.
For that purpose, simply start putting ticks next to the products you want to import.
#6 Import product reviews
As you know the review is very helpful to sell any product. No doubt good review will increase the sell.
So It is recommended please check the review before importing products
With the help of DropshipMe plugin, you can also import real customers’ product reviews, which are essential for gaining your store visitors’ trust.
Go Dropship Me > Import Reviews
Leave everything default and click on “Import” Button.
#7 Checking your beautiful store pages
Go Pages > AllPages
Find the ‘Shop Page’ option in the list and click on the ‘View’ link under it
Your website will look awesome, you can see in the image.
Click on any of the products
Now let’s click on any of the products to check the product page that real customer will land on. Here it is in my store:
Well, it’s amazing, tool
And mind that the original supplier price of this product is only $2.60, which means the profit will be $7.35!
STEP ELEVEN
Customizing your pages quickly
It’s time to edit your store look by customizing your design theme.
If you are a not programmer then don’t worry wooCommerce and its design themes are non-programmer friendly.
I will show you how to edit your pages step by step with an example, which helps you to understand better how it all works.
#1 Setting up Shop Page as a Homepage
The home page is the first look of your website, It should be impressive. I don’t create a home page yet. If you want to create a more attractive page then you can create it by following this link Develop a website for small business
I’m going to set my Shop Page as my Homepage and customize it a little. You can do the same.
Go Settings > Reading
Then click on radio button front of A static page (Selected Below), and select shop page from the drop-down menu, front of homepage
Click on “Save Changes” button
Now access your online store by entering URL in your browser www.youronlinestore.com. And you will find your website looks like an online store. Now you have understood how to start online business without big investment.
#2 Customize your Home Page
Dashboard > Appearance > Customize
#2 Change the site identity and upload logo
The logo is the main identity of your business/blog/website/News Website, if you have created a logo for your a blog then you can upload now if you don’t want to upload right now then you can make this change later.
Go into the site identity option and make changes
#3 Customize home page and make it attractive
See the following image, you will reach here after a click on customize under Appearance in WordPress dashboard.
There are two sections, Left sidebar is Customizer section, and the right sidebar is preview section.
You will see the effect in right sidebar after making any changes in the left sidebar. So my dear friend you have to customize your home page.
- From Customizer Area: you can go right sidebar and click on one by one option, then make changes as per your requirement. You can have help with ColorMag documentation.
- From Preview Sidebar: In the preview section, you will see pencil icons on the screen. Click on the pencil icon and access modification area in the left sidebar. Change as per your requirement.
#4 Enable Social Media Button and Top Bar Content
Go To Top Bar > Social
Scroll down and enter social profile links, You will see changes on the top right area.
After making a change don’t forget to Publish page
Go to Top Bar > Content
Replace existing content from your attractive quotations:
After Publish your page
#5 Change Home Page Layout
Open the home page and click on Edit page on the top area, Scroll down and find Ocean WP Settings.
Main > Content Layout > Select Full Width from drop-down menu.
Click on the “Update” button on top right area.
Go to Woocommerce > Archives
And Select full width layout then click on the “Publish” button
How to customize your Product Pages
So, do you want to change your product pages a little? Okay. Let’s open the page from your web store.
Access any product page click on the ‘Customize’ link at the top of the page.
Go to Woocommerce > Single Product
Select full width Layout: You will see immediately, the sidebar has been removed. In advance setting, you can make widgets awesome and enable sidebar Left /Right or you can enable both. A sidebar gives an attractive look for your page.
STEP TWELVE
Configuring PayPal payment system easily
Now you are running an online store, and you will sell products online. If you sell the product online then you will receive payment online.
If you want to get paid in your account directly, You will configure properly. This is a very important section than others.
So follow the instruction and enjoy:
Go tho Woocommerce > Settings
Click on the “Payments” tab, Here you have to configure PayPal Checkout, so click on the proper ‘Manage’ button
On the settings page scroll down to ‘API Credentials’ and click on the ‘click here to toggle manual API credential input’ link
Now you have to enter your Live API Username, Live API Password and Live API Signature. but right now you don’t have these API credential.
Follow the step and you will get API credential.
If you have a PayPal account then good news, otherwise you can sign up any easy steps.
Log in to your PayPal account: https://www.paypal.com
In the left side, you will see “Seller Tools” Click on it.
You will see multiple options, Find API access then click on “Update” button.
You will see NVP/SOAP API Integration (Classic) section in last, Click on “Manage API credentials” link.
You will ask for verification through SMS or Calls. Get verified and you will reach to next page where you will see username and password and signature. Copy and paste to the right place.
After you enter all these, scroll down and find the ‘Landing Page’ line, then make sure the ‘Billing (NonPayPal account)’ option is set up
Scroll down and reach the bottom of the page and click on “Save Changes” button.
STEP THIRTEEN
Install some Plugins to add Extra feature to start SEO and Security
The WordPress plugins are the same as the apps on a mobile phone. if you need some extra features on your mobile then you will install applications of related. similar if you want some extra features on your WordPress website then you will have to install a WordPress plugin.
So, my dear friends, you can install all plugins anytime click on the plugin then add new for adding a new plugin.
Dashboard > Plugins > Add New
Search the plugin by the name and then click on the install. Later, don’t forget to activate and configure the plugin installed earlier.
Every plugin will provide you the documentation related installation and configuration, you can follow the steps to work with the same plugin.
- Yoast SEO – helps you make search engine optimization tweaks and make your site more accessible to the search engines in general.
- Google Analytics for WordPress – this one integrates your website with the most popular traffic analysis solution on the web.
- Wordfence Security – improves the security of your WordPress site.
Once you have done to install this plugin it means you are your website is ready for everything your website good for the SEO and good for the security purpose.
STEP FOURTEEN
Create Some Pages for Your Online Store
The webpage is the power of a website because the website is a collection of the web pages. with the help of the web page, you can explain everything better to your customer through the webpage.
For example, your website has the information about your business on the front page in the section about us. but I think this information is not enough for your customers.
So you can create another page with full information about your business, mission, vision , and link about us page to this section.
To create an about us page:
Pages > Add New
You will access of new Page editing area, you will get the offered tips by WordPress to you.
Latest WordPress is using block editor to create and edit webpages/posts. Sometime before it was a classic editor. so it displays the tips on how to edit the new page.
Title: Select the most relevant title for your page, I am going to create an about us page show about us is a better title for it.
Add Block: You can see the plus icon which is used to add blocks. you can add a block type including the paragraph, image, list, table, heading, and more.
Block Setting: You can customize every block individually, Including color setting font-size and more. different blocks have different settings
Document setting as following:
Setting #1 Permalink: You can edit URL slug under the permalink section. I have described before what is permalink?
Setting #2 Featured Image: You can add featured image which is displayed everywhere when you will share this page on social media as well as somewhere else so use a beautiful image as a featured image which described everything about your page of the post.
Setting #3 Discussion: Under discussion section, you can allow or disallow comments on a current page.
Setting #4 Page Attributes: You can set a template for your current page. if you have multiple page then you can mention the first page as a parent page.
Setting #5 Page Settings: Another page setting you can choose a page with sidebar or without sidebar, footer, and navigation.
Get the good tutorial on how to use block editor in Wordpress here
Create multiple pages as you want but required pages are:
- Contact – this is where you can display some contact info along with a nice contact form, through which people can reach you directly. You can add a new form with the help of wpforms plugin. Which pre-installed for you if you buy hosting from a2hosting. Otherwise, you will have to download it.
- Privacy Policy – This page has become a hugely important element on today’s web. Learn more about privacy policy pages in WordPress here.
- Portfolio – a place for you to showcase your past work.
- Store – a crucial thing if you want to sell anything from your site. To make this work, you also need a popular WooCommerce plugin – the best e-commerce solution for WordPress.
STEP FIFTEEN
Start writing a blog post
A blog is the most effective way to promote your website, products, offers, events and more. A blog is considered the most effective way of online marketing. as per data of HubSpot, the 55% marketer thinks that blogging is their top inbound marketing priority.
Creating a blog is not tough, you can write it and post articles similar to a creating page. This is a straight forward process to write and publish articles regularly.
Google will consider your blog active when you publish articles regular basis.
From a technical point of view, WordPress has blogging tools built right into it from the get-go. In fact, WordPress started as a blogging platform.
You can create a new blog post, to go to Posts → Add New from your WordPress dashboard.
I have told you already creating a blog post similar to creating a web page. There is blog editor same and block setting too.
But you find a difference in document settings, you will see the different settings:
#1 Categories: You can add multiple categories which will represent your posts belongs to. it may be an offer, events, on sale, and more.
You can add categories at the time of the writing post. otherwise, you can add Post > Categories
Fill the required field and click on add new category
#2 Tag: You can tag your post for a particular keyword.
#3 Featured Image: Describe the before.
#4 Excerpt: Excerpt is an optional text associated to a Post. Most of the time, it is used as the Post summary.
#5 Discussion: you can allow and disallow comments as well as Pingback and trackbacks.
#6 Post setting: this is similar to a page setting.
Once you’re done working on a blog post, click on “Publish.” You can use the preview option to see the post before publishing it. Publish is a final task when you are writing a post.
To make your posts easily accessible, you should designate one of your pages to serve as the main blog listing for the posts.
- To do it, first, go to Pages → Add New and create a blank page with the title “BLOG” and publish it.
- Next, go to Settings → Reading, and select your newly created Blog page as the “Posts page” as shown in below picture:
At this stage, you can navigate to that new page and see all your recent blog posts there.
STEP SIXTEEN
Create Menu for Your Website
Menus are the primary source through which visitors have a deep eye on your site. Visitors move and access your website and information from using theses menus navigated with pages and other resources.
You will have a couple of options to choose from regarding menu settings, depends on your theme. Menus settings may be changed with the change of theme. but the primary menu remains the same for every theme. Here’s what you can usually do on Hestia’s theme. I am using this theme for example and demo purpose:
First, go to Appearance > Menus in your WordPress dashboard.
You’ll see this default panel:
#1 Add menu items
Item #1 Pages: if you want to link a page with the menu then select page and click on add menu button you will see the menu item has been added in Manual structure bar.
Item #2 Posts: if you want to connect a particular post to the menu then you can tick on the checkbox front of that post. then click on the “Add to Menu” button.
Item #3 Custom link: if you want to link a particular resource then you can use a custom link option there are two Field one is URL where you will feel that customer living and another is the text where you will enter the text for a menu item.
Item #4 categories: If you want to link A category to a menu item then choose the category and click on the “Add to Menu” button. The new category item link will be added to the menu structure.
#2 Menu structure:
You can see all the added items in this section. You can simply drag and drop to arrange them up and down. if you want to make a submenu then drag the left side.
Give the name for this menu and click on the save menu so the structure will be saved.
You can create multiple menus.
#3 Manage locations:
The theme has an option to manage locations for the menu. Mostly the primary menu and footer menu exists in every theme.
Click on the manage location > and select the menu for every available location
Then click on the Save changes button.
STEP SEVENTEEN
Give an attractive look to your website with Widgets
Widgets for an important feature in WordPress. It is a small part of the content that can be displayed in various places on the website.
Mostly widgets are displayed on the left/ right sidebar and footer area. But now you can add anywhere on the website. If you want to display an inside page/post you can. You can display widgets after every post.
To access the widget settings Appearance > Widgets from the WordPress dashboard. You will get the screen like an image below.
To activate a widget drag from available widget are a sidebar and other place or click on it and select widget area. To deactivate a widget and delete its settings, drag it back or delete it.
STEP EIGHTEEN
Promote Your Online Business and Drive Traffic
Most online stores fail due to lack of promotion, and they don’t get in popularity, traffic, lead, and conversion. keep in mind if you are not promoting your online store no one will aware of your store and products as well.
Don’t be shy about telling people about your Online Store.
Forget each and every if you have a single product start promoting it because you have provided the best thing genuine price. day by day your online store will improve and you will make better tomorrow than today, and today is better than yesterday.
Today I am going to share with you the basic way of promotion. please tips will help you to promote your online store around the world.
Method #1: Email Marketing:
Email marketing is the best way to get returning users on your webstore. You can collect by using newsletter signup form, you can use another way to collect email list.
Create an email list of your friends, relatives, colleagues and virtual friends. And send the bulk emails to the list, after publishing a new post.
Method #2: Social Network promotion:
There are useful social sites where you build community, In the starting phase join other popular communities on a social network like facebook, twitter, LinkedIn, etc related to your niche of online store.
Ask a question, give an answer and build trust. Later you can post your products and link. People will go on your site and you will start getting traffic from social networks.
Method #3: Commenting on other blogs:
Search blogs related to your topics and comment there. When the user will read the comment he will come to your website.
This method will work to increase awareness about your blog posts related to your products. In the last ask them to buy your products
Method #4: Link to other blogs:
When you link another blog post on your blog then there is a trackback feature that exists in WordPress and sends a backlink to the same page.
When the user visits the post where your track backlink has been created it is chance to divert user on your page.
Method #5: Guest Posting:
writing articles on your is good nature, but only writing articles cannot give you more traffic for more value for Google and other search engines. your blog must have the multiple links ok with other websites and block blogs.
You can write articles for other blogs and you can mention multiple links in your post when you are writing articles for the other blog.
Method #6: Online Forums:
Search the forums related to your topics and Technology or category, then search some questions hosts related to your article and posting there.
Method #7: Regular Posting:
frequently posting on your blog can make you a most reliable and trusted store in the eyes of Google and other search engines. also regular posting makes your online store more trustable for your subscribers and your users.
User is satisfied with your last product, tips related topics and you create another post I assured you that old user will come back on your online store to buy product or read new tips.
Writing article is not an easy task
STEP NINETEEN
Monitoring Costumers on Your Online Store
After the promotion of the online store from different -2 sources, you will start getting traffic. So you must know how many visitors are coming on your store.
You can use free tool for monitoring traffic on your website. It is Google Analytics.
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic, currently as a platform inside the Google Marketing Platform brand. Google launched the service in November 2005 after acquiring developer Urchin
Follow the given instruction:
Step 1: Open google analytics dashboard, Complete the authentication process by entering an email address and password.
You will access new windows, click on “Sign UP” button to start the process
Step 2: Fill the account details and click on the “Next” button.
Step 3: Select Web for measuring your website Click on Next button.
Step 4: Fill the property details, website name, Website URL, Industry Category and Reporting Time Zone and click on the “Create” button
Step 5: A new window will popup for reading and accepting terms and condition. So read the terms and accept by tick on every checkbox then click on “I Accept” button
Step 6: You will see the website tracking code, Copy it as shown in the following picture.
Step 7: Now go to your website’s dashboard > Appearance > Theme Editor
Select the Theme Header (header.php) in the theme file section, paste the code after <head> Click on “Update File” button.
Note Editing wrong theme file may affect your theme function, so edit file carefully.
Step 8: Now again go to the Google Analytics page and click on the “Home” button and see the performance in “REAL TIME REPORT” dashboard. If it is recorded your data, it means you have placed code properly.
Now google analytics will have record and information about all your visitors.
STEP TWENTY
Conclusion
Finally, you have learned everything about “How to start online business in less than $50”. But this is the start of your journey, you can’t stop yourself here, you will get profit when your sell will increase.
You must have to use a different marketing strategy to get more sell and more profit. You don’t need to focus on the product.
If you have any question, you can write in the comment box.